1976: Founders Steve Jobs, Steve Wozniak and Ronald Wayne founded the company on April 1, 1976 when they began selling computer kits to hobbyists, each built by Wozniak.
The first product was the Apple I.
1977: Apple released the Apple II in June, the first PC made for the mass market.
Steve Jobs introduces the new Macintosh from Apple Computer Corporation on February 6, 1984 in California.
1981: Jobs became chairman.
1984: The Macintosh was introduced during a commercial break for the Super Bowl and later officially unveiled during a launch event. A year later, production stopped and Jobs left the company.
1987: Apple released the Macintosh II, the first color Mac.
1997: Apple announces it will acquire NeXT Software in a $400 million deal that will see Jobs return to Apple as interim CEO. He officially took over the role in 2000.
The then Apple boss Steve Jobs with the iPhone
2001: Apple introduced iTunes, OS X and the first generation iPod.
The first iPod MP3 music player was introduced at an event in Cupertino on October 23, 2001 and could store up to 1,000 songs.
2007: Apple introduces the iPhone.
2010: The first iPad was introduced.
2011: Jobs resigned due to illness in 2011 and handed over the CEO title to Tim Cook. Jobs died of pancreatic cancer in October.
2014: Apple has introduced the Apple Watch. The company also introduced its first larger iPhones – the 6 and 6 Plus.
2015: After purchasing Beats from Dr. Dre launched Apple Apple Music to compete with Spotify and other music streaming services.
2016: Apple went back to its roots and announced the 4-inch iPhone SE. Meanwhile, the company is embroiled in a legal dispute with the FBI in which the agency is seeking access to the locked phone of Syed Farook, who died in a shooting after carrying out a fatal attack with his wife in San Bernardino, California, in December had committed. The court order was dropped on March 28 after the FBI said a third party was able to unlock the device.
2017: Apple manufactures the iPhone
Apple CEO Steve Jobs speaks at an Apple event at Apple headquarters in Cupertino, California.
2018: In a first for the company, Apple is introducing new features in its latest operating system, iOS 12, that encourage users to manage their devices and spend less time on them. The move was prompted by a strongly worded letter to shareholders that called on the company to address the growing problem of smartphone addiction among children and young people.
2019: In January, Apple reported its first decline in sales and profits in a decade. CEO Tim Cook partly blamed the sharp decline in sales in China.
2020: In March, Apple will close all brick-and-mortar retail stores outside of China in response to the coronavirus.
2021: In a virtual online event in April, CEO Tim Cook explained Apple’s goal of becoming carbon neutral for Earth Day. Later in the year, the iPhone 13 was announced.
2022Also read: The iPhone 14 was announced in September. New features included a new sensor to detect whether a user had been in a car accident and an improved camera system.
2023: So far this year, Apple has brought back its “Home Pod” after discontinuing the first generation. The “Home Pod” can be viewed as an alternative to Amazon’s Alexa or Google Home as it is controlled via voice commands.