Big Brother fans are calling Jordan a player and accusing him of starting a “feud” with his housemate

BIG Brother fans have attacked a housemate and branded him a player after the latest episode.

Jordan has attracted attention on the ITV reality show with his sarcastic personality and his participation in a blossoming love triangle.

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But some viewers hit out at him today, claiming he was starting a “feud” with one of his co-stars for no reason.

Noky broke down in tears after Zak was evicted from the Big Brother house during a live show.

She broke down in an emotional display in front of her housemates this evening, sharing that it was difficult for her to see her friend go.

However, Jordan later mocked her in a speech that fans found cruel.

One person criticized him, saying: “Jordan gets annoyed every time Noky is upset. Focus on your damn connection with Matty and leave Noky alone, for heaven’s sake. She didn’t do anything to you.”

Another accused him of playing a game and said: “Jordan is that kind of player. I’m really not a fan.”

Other fans stood up for Noky, writing: “I disagree with Jordan’s comments towards Noky.”

A second sarcastically joked: “Jordan questions Noky’s sincerity before Kerry suggests Big Brother has also turned off the oxygen to the house.”

Appearing on Big Brother Late and Live, Zak defended Noky and explained that they were much closer than viewers saw.

In an emotional speech, he added: “She was like my little sister in there.”