Disney and Comcast have agreed to give Disney full control of Hulu by buying out Comcast’s shares in the streaming platform.
Thanks to The Hollywood Reporter, we know that the deal was made with Comcast, which has owned 33 percent of the streaming service since Disney acquired Fox in 2019. According to Disney CEO Bob Iger, “Acquiring Comcast’s stake in Hulu at fair market value will further Disney’s streaming goals.”
Disney CEO Bob Iger was noncommittal about his company’s plans for the Hulu investment. Some on Wall Street suggested Disney could buy out Comcast’s stake or sell its own stake in rival Netflix. Now Disney wants to take over the brand completely.
A valuation of the streaming platform is expected to be completed sometime in 2024, which will then inform Disney how much it will cost to fully acquire Hulu, although a guaranteed minimum valuation means it will cost at least $9 billion becomes.
Among hundreds of other offerings, Hulu is notably home to the FX streaming library, produces originals like The Handmaid’s Tale, and recently debuted the Goosebumps reboot, which also debuted on Disney+.
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