Free Triangle of Sadness Botox offered by Neon with ticket purchase

Ruben Ostlund’s Palme d’Or award-winning film has garnered flashy freebies like puke bags and cosmetic surgery.

“Triangle of Sadness” wants to turn your frown upside down… with a little cosmetic surgery.

Ruben Ostlund’s Palme d’Or award-winning comedy follows a famous model (Harris Dickinson) and his girlfriend (the late Charlbi Dean) who vacation on a luxury cruise with a mad captain (Woody Harrelson). The press campaign for the film included gifts such as puke bags, anti-wrinkle strips, gold grenades and now free botox with theater ticket snippets.

“Not pretty enough? Botox your triangle of sadness away,” tweeted distributor Neon. “A complimentary unit of Botox at the Aesthetic Center for each TRIANGLE OF SADNESS ticket segment. Minimum. $300 must be spent for each unit redeemed. Until supplies last.”

The effort follows the outrageous A24 accessories available for new films, like the hot dog fingers from Everything Everywhere All at Once and an edible ear from Crimes of the Future.

Triangle of Sadness writer/director Östlund previously told IndieWire that the film is as much about sexual politics as it is about wealth differences.

“The situation is so clear and strongly built up,” Östlund said. “Like footing the bill between a man and a woman. Since we live in a patriarchal world, not only the men have the money culturally, but basically all countries where I shot the film, everyone can identify with this situation. And many of my situations are very simple. They are not twisted or advanced. They’re more like stand-up comedy humor.”

The “interesting starting point” is the concept of male models.

“It was just reverse hierarchy and one of the few jobs where men earn less than women,” Östlund continued. “I also think it’s probably true in a lot of relationships that a transaction takes place. When it comes to class and social groups, it is very rare that you will marry someone who is not from the same social group as you. It is an economic situation that you are aware of as you choose your partner and build your future.”

IndieWire’s David Ehrlich wrote in his review of the film, “Some forms of beauty become more valuable while others become a liability, yet the pecking order and power dynamics of the old world order remain the same, even if the individual people within it have switched places… . All may not be the same, but maybe we are all the same.”

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Lindsay Lowe

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