Honda releases a new version of the compact HR-V model, which differs from the SUV segment

LOS ANGELES (KABC) – Buyers can’t seem to get enough of crossover SUVs, especially the smaller ones. One of the originals has been completely redesigned – the Honda HR-V.

This makeover was a way for Honda to stay competitive with its rivals.

“The small car SUV segment is one of the hottest segments. Since the nameplate debuted, there have been twice as many competitors in this segment,” said Quincy Tam, Honda North America product planner.

The redesign brings a sleeker, newer look with a stance that suggests more substance. The new technology inside aims to appeal to these younger buyers.

Prices start at just under $25,000.

“It’s an area where a lot of manufacturers are seeing young buyers coming into the brand, and not just young buyers coming into the brand, but they’re able to transition them into their other lineups,” Tam said.

Another target group for models like the HR-V are people living in urban areas. Maybe they want to get an SUV for the first time, but don’t want a huge one.

“I think a lot of city dwellers want a car that doesn’t take up a lot of space. The right packaging, a balanced vehicle for customers looking for sufficiency without waste,” said Tam.

Traditionally, this smallest Honda crossover has strongly appealed to female buyers. But this time, Honda has redesigned the vehicle to appeal to a more male demographic of car buyers. Hence the shape and looks wider and stronger.

The smaller SUVs are so hot these days that car companies are adding new models left and right. A few years ago, Chevy brought back the Blazer as a double-breasted crossover. The Blazer – the name from Chevrolet’s past – will soon be part of its electric future.

The all-electric Blazer SS will launch next year as part of a wide range of electric vehicles, but so far a short video of the charging connector and a still image are the only teasers Chevrolet has released.

Meanwhile, the regular blazer got a small makeover this year to stay competitive.

All car brands are trying to keep things fresh as crossovers dominate the market no matter how they are powered. Honda is slowly revamping its entire SUV line, with the HR-V taking the lead.

If you’re among most buyers in the market for a small crossover for their next vehicle, the current and upcoming deals have never been better.

Companies that compete with each other tend to make the competition better.

Copyright © 2022 KABC Television, LLC. All rights reserved. Honda releases a new version of the compact HR-V model, which differs from the SUV segment

Laura Coffey

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