Kendra Scott aims to raise $150,000 on 6th Annual Holley Day

The Austin jeweler is raising awareness of metastatic breast cancer by hosting the event.

AUSTIN, Texas – October is Breast Cancer Awareness Month, however, October 13th spreads awareness for those who have or are survivors of metastatic breast cancer (MBC). Kendra Scott, a fashion designer and entrepreneur, is spreading the word about MBC by hosting its sixth year Holley day at Kendra Scott South Congress.

In addition to raising awareness of metastatic breast cancer, Holley is Day Scott’s way of honoring her friend Holley, who passed away from MBC. Before Holley passed away, she attended an Inheritance of Hope retreat in 2015.

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Heir of Hope (IOH) is a nonprofit organization that provides resources and programs for young families experiencing the loss of a parent.

Scott has donated more than $800,000 to Inheritance of Hope and since 2017 has served 120 families and donated over $1 million to breast cancer research.

This year, Scott continues her partnership with IOH, and according to a press release, her goal is to raise $150,000 for Inheritance of Hope on October 13 by purchasing 20% ​​of all Kendra Scott sales – in stores and online – returns to IOH .

Money raised on Thursday will help fund IOH’s 5th Legacy Retreat in Orlando in March 2023.

In addition to shopping for Scott’s 2022 Breast Cancer Collection, families can bring their children to meet their favorite princesses. There will also be a question and answer panel with the Vice President for Texas Oncology, dr Debra Patt, MD PhD MBA. Participants will also have the opportunity to write a message of hope to a woman undergoing breast cancer treatment.

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Laura Coffey

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