No more little black dresses! Scientists say that to look good you should match your clothes to your EYES

- People with blue eyes like “cool” shades of blue, according to a new study
- On the other hand, people with dark brown eyes look best in orange or red fabrics
It’s a staple in most women’s wardrobes, but if you want to look good, it’s time to ditch the little black dress.
A new study says the color of clothing that suits you best depends on your eye color.
According to researchers at the University of St Andrews, people with blue eyes prefer “cool” shades of blue, while people with dark brown eyes look best in orange or red fabrics.
Professor David Perrett, lead author of the study, said: “The emphasis on skin color when choosing the color of personal clothing is misplaced.”
“Skin tone may be important from a distance, like when modeling on a runway, but in intimate encounters, like a lunch or an in-person interview, it’s the eyes that count.”

Regardless of their complexion, people with blue eyes suit “cool” shades of blue, scientists say (stock image)

People with dark brown eyes look best in orange or red fabrics, according to researchers at the University of St Andrews (stock image).
In 2021, researchers conducted a study to test the importance of a person’s complexion in choosing clothing color.
Their results suggest that light-skinned people look best in blue clothing, while people with tanned complexions look better in these options.
However, in this study they did not examine the effects of eye or hair color.
“People with darker complexions tend to have darker pigmentation in their hair, eyes and skin,” explained Dr. Perrett.
“Each of these characteristics could be the basis for choosing clothing color.”
To test these factors, the team conducted two experiments.
The first experiment involved photos of white women – half with light skin, hair and eyes and the other half with darker skin, hair and eyes.
These pictures were also altered so that the skin tone of naturally light faces was changed to give them a tan and the skin tone of naturally darker faces was lightened.
One hundred participants were asked to choose which clothing best suited each face, with color options from across the spectrum.

In the second experiment, researchers showed 100 participants pictures of people with light and dark eyes and then pictures where their eyes had been transplanted the opposite color
The results showed that color preferences remained the same for each face, even when lighting was adjusted to give them a tan or lighten their face.
Red tones were chosen for the originally dark faces, while blue tones were chosen for the originally light faces.
According to the researchers, this suggests a crucial role for eye or hair color.
In the second experiment, researchers showed 100 participants pictures of people with light and dark eyes and then pictures where their eyes had been transplanted the opposite color.
As predicted, participants chose blue tones more often for images of light eyes and oranges and reds for images of dark eyes – regardless of whether they were natural or transplanted.
“We were very surprised at how much agreement there was; “Participants chose similar clothing colors and preferred reds and blues. However, the colors chosen depended on who was wearing the garment,” said Professor Perrett.
The researchers emphasize that this study only included white women and say the results could be different for people of other ethnicities or genders.