The Cowboys-Giants Thanksgiving NFL game draws a record 42 million viewers

Fox’s Thanksgiving Day broadcast of the Dallas Cowboys’ 28-20 win over the New York Giants stuffed with spectators.

42 million viewers tuned in for the afternoon show (on Fox and Fox Sports streaming platforms), making it the most-watched NFL regular-season game across all networks of all time. The top 5 markets were, in order, Dallas, San Antonio, Austin, Kansas City and Las Vegas.

(The previous record was held from a December 1990 Monday Night Football game between the Giants and the San Francisco 49ers that averaged 41.55 million viewers.)

Record viewership for Thursday’s Cowboys/Giants game increased 3 percent over the comparable 2021 game, which drew 40.8 million viewers.

Mariah Carey Macy's Thanksgiving Parade performanceIn other Thanksgiving Day ratings news: NBC’s 2022 Macy’s Thanksgiving Parade telecast averaged 27.7 million viewers (including digital, streaming on Peacock and encores), marking the most viewers of the annual event in five years. And this morning’s live broadcast of the parade is NBC’s most-watched (with 22.3 million viewers) and most entertaining program (with a demo rating of 5.5) for the year.

Friday night ratings will be delayed by the bank holiday weekend and will be released earlier this week.

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x The Cowboys-Giants Thanksgiving NFL game draws a record 42 million viewers

Lindsay Lowe

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